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Case study 06
Fictional hospitality concept
Luna & Stone Café
A warm hospitality website concept presenting menus, atmosphere, opening hours and a future click-and-collect journey.
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Hospitality · Web Design · Frontend
The brief
Context, role and commercial problem
- Context
- A fictional café concept created to demonstrate visual direction and frontend delivery for an independent hospitality brand.
- My role
- Brand concept, interface design, responsive frontend development and deployment.
- Problem
- A café website has to communicate atmosphere while answering practical questions quickly: what is served, where the venue is and when it is open.
Live interface
Built for desktop and mobile
These screenshots were captured from the live deployed project, not from a design mock-up.
What was delivered
Functionality and decisions
Important functionality
- Menu highlights and seasonal feature content
- Visit information and opening hours
- Responsive image-led gallery
- Future click-and-collect and launch-waitlist interface concepts
- Mobile navigation and direct location actions
Technical and product decisions
- 01Balanced warm imagery with high-contrast practical information.
- 02Kept menu, location and hours close to the principal journey.
- 03Labelled ordering as forthcoming rather than presenting a non-working transaction flow as live.
Outcome